“On the challenges we face over the next century, as we begin to merge, in more and more complex ways with technology, one of the most interesting might be this: how do we stay human in a digital landscape? How do we keep hold of ourselves and never let go?”
Matt Haig writes these lines in his book “Notes on a nervous planet”. He describes the challenges that our digitalized life brings with it: social media, 24/7 news cycle, fake news, artificial intelligence and how we can deal with them. We take this digitalization of our cultural techniques as an opportunity to take a close look at the challenges of communication between man and machine in organizations.